Zvi Band Relationships are our most important asset.

NYT: click a word, any word…

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I was reading an article about a passenger revolt on a Continental flight (reading articles like this makes it painfully obvious why the American airline industry is in deep trouble, and it’s all their own doing). I noticed at the bottom of the article, a small little tip:

To find reference information about the words
used in this article, double-click on any word, phrase or name. A new
window will open with a dictionary definition or encyclopedia entry.

As one can imagine, I spent the next few minutes wildy clicking on everything from “Newark” to “the.” It’s really cool, but not perfect. Double clicking on a word will only pull up a literal definition of the word, so “Baltimore” returns an entry about the city, not BWI Airport, as it is used in that context. I really like the unobtrustive integration, however, instead of irritating in-your-face pop-ups like Snap or sticking ad balloons into random keywords.

In college, I took a class called Literature in a Wired World (that was the only English class I could imagine being tolerable). We discussed extensively on the theory of hypertext, and how text is no longer read in a completely linear fashion. While yes, adding links has been around forever now, this is one of the first native implementations of this. Cool.

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By Zvi
Zvi Band Relationships are our most important asset.

Zvi Band

Founder of Contactually.
I'm also passionate about growing the DC startup community, and I've founded Proudly Made in DC and the DC Tech Meetup.

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